About this project
I founded blocSonic in 2007 to elevate independent artists and the netlabel movement. It started as a Ruby on Rails blog hosting a monthly compilation. It grew into a Creative Commons label with over 500 original releases, a custom on-site music player, its own visual identity, and release art I've designed for nearly every title.
It's also my lab. Every skill I bring to client and product work gets tested here first. When I came off the Liberty Mutual engineering team in 2022, I rebuilt the site end-to-end on everything I'd learned: a design system drafted before any code was written, an Astro/React component library, full accessibility, SEO-first architecture, and a CI/CD pipeline with a YAML content library baked into the build — so database queries no longer slow page load.
Eighteen years of design, engineering, and curation under one roof. It is the clearest proof I have that design and engineering can belong in one person's hands.
Images
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A release page, with the custom on-site player docked at the bottom. -
ETHX — Boom To Bloom (BSOG0005, 2010) -
Ant The Symbol — Tempus Fugit (BSOG0050, 2018) -
Graphic Antics — What Does It Mean? (BSOG0064, 2017) -
Cheese — Barnaby Comes Alive!!! (BSOG0079, 2018)